ANALISIS STRATEGI HUMAS PDAM KOTA TERNATE DALAM PENANGANAN KELUHAN DAN KOMPLAIN WARGA KECAMATAN KOTA TERNATE UTARA DAN KOTATERNATE TENGAH TERHADAP DAMPAK EKSPLOITASI SUMBER MATA AIR AKE GAALE

Abstract

Based on the results of research, Public Relations of water supply company Ternate
city in complain handling Ake Gaale water source, they perform of internal an external
function. Public Relations of water supply company Ternate city excecutes four important
steps started fact finding and defining the problem, planning and programming, action
and communication, and evaluation. In the evaluation step, Public Relation of water
supply company Ternate city found that each of the programs was not effectively done.
Alternative step taken by Public relation was engaging the Government of Ternate to be
involved in the follow-up meeting about problems at Ake Gaale water source, as well as
the presence by Government of Ternate also intended to be a mediator in the mediation
process between water supply company Ternate city and residents of Sangaji that failed
to build their communication each other.