ANALYSIS OF OUTBOUND ACTIVITY MANAGEMENT IN NEW KAMPUNG FLORYTRIDADI EDUCATIONAL TOURISM, SLEMAN REGENCY
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Keywords: Management, Outbound Education, Flory Village.Abstract
This study aims to analyze the level of outbound activity management at the New Kampung Flory Tridadi Educational Tour in Sleman Regency. The study was conducted using a quantitative descriptive approach. Data collection was carried out using a questionnaire given to all managers and staff totaling 35 people. The data were analyzed using a percentage technique to assess five main aspects of management. The results of the study showed that the management of outbound activities at the New Kampung Flory Educational Tour had carried out well with a percentage result of 83%, with the planning factor being classified as very good with a percentage of 87.9%, the organizing factor being classified as good with a percentage of 63.9%, the implementation factor being classified as good with a percentage of 72.7%, the supervision factor being classified as good with a percentage of 88.9% and the evaluation factor being classified as good with a percentage of 88.9%. as very good with a percentage of 86.1%. However, the low number of visits indicates a gap between the results of internal management and realization in the field, this indicates the need for a more comprehensive strategic evaluation, especially in the aspects of promotion and digital marketing.
Keywords: Management, Outbound Education, Flory Village.
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