Industry Partnerships as a Strategy for Enhancing Learning Innovation and Vocational School Branding
DOI:
https://doi.org/10.21831/jpts.v8i1.98431Keywords:
Industry partnership, learning innovation, vocational school brandingAbstract
Background: Collaborations between schools and industry are often merely formalized without a deeper understanding of their benefits. This study will examine the benefits of industry partnerships from the perspective of learning innovation and vocational school branding.
Method: The research method used is qualitative with a phenomenological approach. Two schools with unique furniture specialties will be selected. Six respondents will be selected from each school. Data collection will be conducted using primary data (in-depth interviews and participant observation) and secondary data (supporting documents).
Result: The results showed that the benefits of partnerships from the perspective of learning innovation are the implementation of TEFA and industry participation in the implementation of the Final Project. Meanwhile, from the perspective of vocational school branding, industry can assist schools in providing positive branding to the community.
Conclusion: School-industry partnerships offer numerous benefits in various areas. This collaboration needs to be maximized to benefit learning innovation, school branding, and other sectors.
References
Basori, Chamdan, Ahmad Zainudin, & Priyadi. (2025). Strategi Branding SMK melalui Kemitraan dengan Dunia Usaha dan Industri (DUDI). Jurnal Ilmiah Komputer Grafis, 18(1). DOI: https://doi.org/10.51903/pixel.v18i1.2305
BPS. (2026). Berita Resmi Statistik 2026 (No. 21/2/th. XXIX). http://www.bps.go.id
Callan, V., & Ashworth, P. (2004). Working together: Industry and VET provider training partnerships. http://www.ncver.edu.au
Estriyanto, Y. (2021). Realizing the demand-driven paradigm in vocational education: A case study on vocational high school teaching-industry partnership program. Jurnal Pendidikan Vokasi, 11(2), 146–154. DOI: https://doi.org/10.21831/jpv.v11i2.39980
Ixtiarto, B., & Sutrisno, B. (2016). Kemitraan Sekolah Menengah Kejuruan dengan Dunia Usaha dan Dunia Industri (Kajian aspek Penhgelolaan Pada SMK Muhammadiyah 2 Wuryantoro Kabupaten Wonogiri). Jurnal Pendidikan Ilmu Sosial, 26(1).
Miller, M. D. (1985). Principles and philosophy for vocational education. Special Publication Series No. 48. (48th ed.). Ohio State Univ., Columbus. National Center for Research in Vocational Education.; Oklahoma StateDept. of Vocational and Technical Education,Stillwater.; Oklahoma State Univ., Stillwater. (ERIC ED 250 497). http://files.eric.ed.gov/fulltext/ED250497.pdf
Miller, M. D. (1996). Philosophy: the conceptual framework for designing a system of teacher education. In Beyond tradition: preparing the teachers of tomorrow’s workforce, (pp. 53–72). University Council for Vocational Education. (Eric Number ED250497).
Miller, M. D., & Gregson, J. A. (1999). Philosophic view for seeing the past of vocational education and envisioning the future of workforce education: pragmatism revisited. In Workforce education: issues for the new century (pp. 21–34). Prakken Publications.
Polkinghorne, D. E. (1989). Phenomenological research methods. In R. S. Valle & S. Halling (Eds.), Existential-phenomenological perspectives in psychology. Plenum Press.
Purnamawati, & Syahrul. (2018). A Design of Partnership Model of Vocational High School with Business and Industrial World. Advances in Social Science, Education and Humanities Research (ASSEHR). International Conference on Indonesian Technical Vocational Education and Association (APTEKINDO), 214–217.
Purnamawati, & Syahrul. (2018). A Design of Partnership Model of Vocational High School with Business and Industrial World. Advances in Social Science, Education and Humanities Research (ASSEHR). International Conference on Indonesian Technical Vocational Education and Association (APTEKINDO), 214–217.
Purnamawati, & Yahya, M. (2019). Model Kemitraan SMK Dengan Dunia Usaha dan Dunia Industri. Badan Penerbit Universitas Negeri Makassar.
Rochmadi, S. (2016). Industry Partnerships Learning Models for Surveying and Mapping of Vocational High Schools. Jurnal Pendidikan Teknologi dan Kejuruan, 23(2), 210–225. DOI: https://doi.org/10.21831/jptk.v23i2.13189
Rojewski, J. W. (2009). A Conceptual Framework for Technical and Vocational Education and Training. In R. Maclean, F. Ranner, & K. Evans (Eds.), International Handbook of Education for the Changing World of Work (Vol. 3, pp. 19–40). Springer. https://unevoc.unesco.org/home/UNEVOC+International+Handbook+of+Education+for+the+Changing+World+of+Work
Sarkees, M., & Scott, J. L. (1995). Vocational Special Needs (3 Homewood). American Technical.
Slamet, P. H. (2014). Politik pendidikan Indonesia dalam abad ke-21. Jurnal Cakrawala Pendidikan, 33(3). https://doi.org/10.21831/cp.v3i3.2377
Sudira, P. (2017). TVET ABAD 21 Filosofi, Teori, Konsep, dan Strategi Pembelajaran Vokasional (H. Hartoyo, D. S. Hidayat, & Y. Rahman, Eds.; 2nd ed.). UNY Press. https://staffnew.uny.ac.id/upload/131655274/penelitian/DOC%20C%203%20Buku%20Referensi%20TVET%20ABAD%2021%20Filosofi,%20Teori,%20Konsep,%20dan%20Strategi%20Pembelajaran%20Vokasional.pdf
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Muhammad Nuruzzaman, Tony Wijaya, V. Lilik Hariyanto , Aan Yudianto
This work is licensed under a Creative Commons Attribution 4.0 International License.
The journal allows the author(s) to hold the copyright without restrictions. All works license under Creative Commons Attribution 4.0 International (CC BY 4.0)
