JULIANA JAYA AS A SEWING COURSE CENTRE TO ENHANCE LOCAL FASHION CREATIVITY
DOI:
https://doi.org/10.21831/hej.v9i2.88585Keywords:
Sewing course, Local fashion creativity, Cultural preservation, Community empowerment, Creative educationAbstract
This research is driven by the critical role that sewing course centres play in
enhancing local fashion creativity while preserving cultural heritage through
the education of practical skills. The purpose of the study is to examine how
Juliana Jaya, as a sewing course centre, contributes to the development of
local fashion creativity and community empowerment. The methodology
employed is qualitative research, utilising a case study approach, which
involves participants, instructors, and local stakeholders as the sample. Data
collection techniques include semi-structured interviews, participant
observation, and review of course documents. The principal results indicate
that Juliana Jaya effectively integrates modern sewing skills with local
cultural values, creating a learning environment conducive to creative
exploration and fashion innovation. The major conclusion highlights the
centre’s central role in preserving cultural identity while promoting the
growth of the local creative economy. This study contributes by providing a
community empowerment model and strategies for integrating cultural
technology in local fashion education.
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