Kolaborasi seniman dan kecerdasan buatan (AI) dalam membangkitkan gelombang kreativitas di era revolusi seni digital

Devi Anggraini, Universitas Negeri Surabaya, Indonesia
Warih Handayaningrum, Universitas Negeri Surabaya, Indonesia
Eko Wahyuni Rahayu, Universitas Negeri Surabaya, Indonesia
Welly Suryandoko, Universitas Negeri Surabaya, Indonesia
Indar Sabri, Universitas Negeri Surabaya, Indonesia

Abstract


Dunia seni telah berubah secara signifikan akibat dari kemajuan teknologi, khususnya dalam bidang kecerdasan buatan/artificial intelligence (AI). Seniman melihat teknologi sebagai alat yang dapat membantu dalam proses kreatif. Tujuan penelitian ini untuk menganalisis bagaimana dampak kehadiran AI dalam membangkitkan gelombang kreatif di era revolusi seni digital, ditinjau dari algoritma yang digunakan AI, pemanfaatan AI sebagai pendukung munculnya kreatifitas, hingga pemanfaatan AI sebagai media seniman dalam proses kreatif. Metode penelitian menggunakan studi literatur dengan analisis data dari berbagai literatur yang relevan terkait seniman dan AI. Hasil penelitian menunjukkan bahwa seniman dan AI telah berkolaborasi untuk menghasilkan gelombang kreatif yang mengubah dunia seni. Misalnya, AI dapat membantu seniman memahami preferensi audiens, menganalisis tren seni, atau bahkan membuat karya seni yang dapat berinteraksi dengan masyarakat dengan memanfaatkan teknologi modern seperti AR atau VR. Kolaborasi ini memberikan akses seniman untuk mengeksplorasi konsep dan ekspresi yang sebelumnya belum atau sulit dicapai. Dengan adanya AI, proses kreatif menjadi lebih mudah, dan memungkinkan seniman untuk melihat seni dengan cara yang lebih kontekstual serta berkelanjutan. Seniman dapat menciptakan karya yang relevan dan resonan di tengah dinamika masyarakat digital dengan merespons secara dinamis terhadap perubahan budaya dan sosial berdasarkan algoritma dan data.

Kata kunci: Kecerdasan buatan (AI), kreativitas, seniman, seni digital

 

Collaboration between Artists and Artificial Intelligence (AI)

in Generating a Wave of Creativity in the Era of Digital Art Revolution

 

Abstract

The art world has changed significantly as a result of technological advancements, particularly in the field of artificial intelligence (AI). Contemporary artists see technology as a tool that can assist in the creative process. The purpose of this research is to analyze the impact of AI in generating creative waves in the era of the digital art revolution, in terms of the algorithms used by AI, the use of AI as a support for the emergence of creativity, and the use of AI as a medium for artists in the creative process. The research method uses a literature study with data analysis from various relevant literature related to artists and AI. The results showed that artists and AI have collaborated to produce creative waves that change the art world. For example, AI can help artists understand audience preferences, analyze art trends, or even create artworks that can interact with society by utilizing modern technologies such as AR or VR. This collaboration gives artists access to explore concepts and expressions that were previously unattainable or difficult to achieve. With AI, the creative process becomes easier, and allows artists to look at art in a more contextualized and sustainable way. Artists can create work that is relevant and resonant in a dynamic digital society by responding dynamically to cultural and social changes based on algorithms and data.

Keywords: Artificial Intelligence (AI), creativity, artists, digital art


Keywords


Artificial Intelligence (AI), Creativity, Artists, Digital art

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DOI: https://doi.org/10.21831/imaji.v22i2.69734

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