OPTIMALISASI PEMANFAATAN DAN DIVERSIFIKASI OLAHAN PANGAN LOKAL SEBAGAI UPAYA PEMBERDAYAAN MASYARAKAT

Yuli Kurniyati,
Fitri Rahmawati,
Pulut Suryati,

Abstract


The purpose of this activity is the program: (1) increasing knowledge
about the members of KWT good food and a variety of local food processing;
(2) improve the skills of the local food processing production process;
(3) improve the skills and knowledge of the packaging and labeling of interest;
(4) increasing knowledge about the ins and outs of administrative partner
KWT; (5) improve knowledge of financial management and sales price
calculation method; (6) motivate and increase knowledge of productive
business activities (entrepreneurship); and (7) increase knowledge of marketing
through the internet .
The method used in this service activity is socialization, training, and
mentoring.The results of this activity is the increased knowledge, understanding
and skills of participants in the field of diversified local food processing
and the production of local food processing, packaging and labeling of
interest, KWT administration, business financial management, entrepreneurship,
and marketing through the internet, it is seen from indicators: (1) members
KWT producing snacks (snack) to be deposited into the stalls; (2) set
up shop Romadhon; (3) completion of the financial administration of the organization
and administration of KWT; (4) the creation of KWT stalls as a
member of the marketing group produki; (5) blog KWT as media marketing
on line and card-making nama; (6) snack orders increase for members of
KWT
Keywords : diversification, local food, and processing

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DOI: https://doi.org/10.21831/ino.v18i1.3116

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