MAKING PARTY CLOTHES READY TO WEAR WITH NATURAL DYES USING A VARIETY OF WEAVING TECHNIQUES AND SEQUIN DECORATIONS

Abstract

The aim of writing this journal is to: (1) Create party dress designs ready to wear with the source of the shibori motif idea, (2) The process of making party clothes ready to wear with woven motifs to add uniqueness to the clothing, (3) Explain branding Shibori motif women's party dresses to attract public interest.  This final project is the creation of a women's party wear collection ready to wear with natural dyes, the design creation goes through several stages, namely: (1) Market segmentation, (2) Determining the theme, (3) Creating a source of ideas, (4) Making mood board., (5) Design creation., (6) Illustration design creation. This fashion production process goes through three stages, namely: (1) Pattern making., (2) Production technology., (3) Application of decoration. Activities branding is done in two stages, namely forming DNA Brand and media branding.  This final project resulted in six fashion designs. The fabric dyeing process uses environmentally friendly materials made from plants Indigofera Tinctoria to create more variety in party attire, three outfits were created with shibori and woven motifs, and three outfits with shibori and non-woven motifs branding using social media Instagram and Youtube with the username @ssabiru.id