Pangestu, Mira Gustiana, Universitas Dinamika Bangsa, Indonesia

• Vol 10, No 2 (2023): November 2023 - Articles
  The Effect of Descriptive Norms, Injunctive Norms, and Enjoyment-based Motivation on Buying Behavior of Fashion Goods: A Case Study of MSMEs in Jambi City
  Abstract  PDF

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