Dharmawan R, Sugiono A, Nugeraha P. INTERACTIVITY AND CUSTOMER ENGAGEMENT: ITS INFLUENCE ON PURCHASING DECISIONS ON SHOPEE LIVE "SURVEY ON EIGER ADVENTURE CONSUMERS IN INDONESIA". JIM [Internet]. 2024 Jun. 30 [cited 2025 May 25];21(1):15-2. Available from: https://journal.uny.ac.id/index.php/jim/article/view/73502